The Gold City Campaign represents Sacramento through the eyes of Grumpy O.G.®—a homegrown brand built in the city and shaped by its people, culture, pressure, and pride. The campaign represents where we come from while looking forward to positive change, stronger communities, new opportunities, and a better future for the city we call home.
GOLD CITY™
Built from Sacramento roots. The White Gold City™ Tee brings bold 916 energy to the streets with a graphic made to represent the city that raised us.
GOLD CITY™
Sacramento doesn’t shut off when the sun goes down. The Black Gold City™ Tee carries 916 roots, city pride, and hometown energy built for the streets that made us.
HUSH ENERGY™
Move different. Stay quiet. Make an impact. Hush Energy™ is available in Black or White, sizes S–5XL, and is on sale now for $19.99.
HUSH ENERGY™ — AFTER DARK
Hot-pink lights, late-night energy, and unapologetic style. Hush Energy™ turns everyday streetwear into a statement built to stand out after dark.
Discover the Hush Energy™ Tee—bold streetwear style, striking hot-pink artwork, and confident energy built for those who let their presence speak first.
Fresh Hush Energy drops built for bold looks, quiet moves, and attitude.